The essence of LED price war only for market not profit

To profit, or to market? In the haze of price war LED enterprise, it is indeed a dilemma. Low price is the market take the edge tool, but it means that the low profit, low income; If positioning high-end, high level, difficult to increase sales. learn more about COB led downlight
Use “first impressions are most lasting” concept of consumption, through the low price for the market, should be the means of market competition, not final goal. The implementation of the low price strategy, the enterprise’s technology, capital, scale, and other comprehensive strength are put forward higher request.
Therefore, make a price war is good financial strength of the enterprise, the small and medium-sized enterprise often just passive participation. For small and medium-sized enterprise speaking, survival to the current priority. Go through the low amount of square type, even if is “linger” survived industry winter, also not be starved to death. As long as in the industry, market cake always have a chance to eat.
At the same time, enterprises in take low in the market strategy, also need to have quick market response ability. In the face of price fast descending, technology changes with each new day industry present situation, and always keep technology and into this advantage is very key. In addition, entrepreneurs still need to have clear market competition consciousness, want to have more than “depreciate strategy” in the long run and wisdom development thinking.
At present, the enterprise through constant to reduce the price of a product to meet consumer demand, and seizes the market to establish a brand, this is not worth praise highly and reference. LED to the consumer value far beyond the traditional lighting, should not require its price must close to or less than traditional lighting. If only pay attention to the price, neglect to quality, reliability and after-sales service management, guide the consumer concept transformation, if domestic LED development is very adverse. learn more about g24 led lamp
someone said, “the LED is still in planned economy, not the market economy era. Enterprise need more consideration through differentiation road to open the market,  learn more about waterproof led strip light.rather than strategic vision stagnation into the price war “.

This entry was posted in led bulb, LED Strip Light and tagged . Bookmark the permalink.

Leave a Reply